{"id":4003,"date":"2026-01-11T13:35:25","date_gmt":"2026-01-11T13:35:25","guid":{"rendered":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/?p=4003"},"modified":"2026-01-12T13:26:06","modified_gmt":"2026-01-12T13:26:06","slug":"the-audience-market","status":"publish","type":"post","link":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/2026\/01\/11\/the-audience-market\/","title":{"rendered":"The Audience &amp; Market"},"content":{"rendered":"\n<h3 class=\"wp-block-heading\"><strong>Audience<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tower Defence <\/strong>and <strong>Retro-Aesthetic fans (12\u201335)<\/strong>. Those who enjoy the gameplay of TD games like <em>Dungeon Defenders, <\/em>fans of Indie titles like<em>&#8216; Death Crown&#8217;<\/em> simpler and the pixel-grit of <em>Dead Ahead: Zombie Warfare<\/em> and bright neo colours seen <em>Wolf Among Us <\/em>and <em>Killer Frequency<\/em>. Inclusive gameplay through the <em>Plug Ins<\/em> option in the menu which would have Steam&#8217;s games controller support which also includes support for Xbox Adaptive Controller and PlayStation Access Controller, simple familiar controls could help as well. <\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Competitors<\/strong><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Researching modern tower defence games and Retro inspired video games game adaptations of films with similar aesthetics.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to <a href=\"https:\/\/gamerant.com\/best-tower-defence-games\/\" data-type=\"link\" data-id=\"https:\/\/gamerant.com\/best-tower-defence-games\/\">Gamerant&#8217;s review<\/a> <em>Bloons TD 6<\/em> (2018) is the most successful Tower Defence game ever made.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tower Defence games which I looked at include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8216;<em>Death Crown&#8217;<\/em>: Simple and unique B&amp;W art-style, with to do quick and smart decision making in a tense fast paced environment. Simple building system, only three types of defences you can place (<em>Turrets, Barracks and Mines) <\/em>The <em>Turrets<\/em> attack near by enemies, the <em>Barracks<\/em> spawn troops that attack structures and <em>Mines <\/em>produces gold.<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li>&#8216;<strong><em>Dungeon Defenders<\/em>&#8216; &amp; &#8216;<em>Orcs Must Die!<\/em>&#8216;:<\/strong> Both of these I have been playing for a while and inspired me to create my game in the tower defence genre and have inspired me to create my gameplay revolved around them, however aim to prioritizing pixel atmosphere over 3D realism cartoony art-style both games share.<\/li>\n\n\n\n<li><strong><em>&#8216;Enter the Gungeon&#8217;, &#8216;Earthbound&#8217; (<\/em>also known as <em>Mother<\/em>) &amp; &#8216;<em>Undertale<\/em>&#8216;:<\/strong> pixel high contrast colours, <em>Enter the Gungeon<\/em> is in isometric like point of view and my art direction for my game is inspired from these games.<\/li>\n\n\n\n<li><strong><em>Friday the 13th<\/em> &amp; <em>Dead by Daylight<\/em>:<\/strong> While they are not example pixel or TD games, the pressure and slasher movie adaptation games inspired me coming up with my idea and the creepy aesthetics I would create in my game.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">What is the revenue potential for Tower Defence games on:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td>Feature<\/td><td>Steam<\/td><td>PlayStation Store<\/td><\/tr><tr><td>Market Size<\/td><td>Large (High competition)<\/td><td>Medium (Lesser of competition)<\/td><\/tr><tr><td>Typical Gross Revenue (Successful Indie games)<\/td><td>$~700k<\/td><td>$~100k<\/td><\/tr><tr><td>Store Commission<\/td><td>30%<\/td><td>30%<\/td><\/tr><tr><td>Top Genre revenue<\/td><td>Bloons TD 6<\/td><td>Orcs Must Die!, Kingdom Rush<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Looking at <a href=\"https:\/\/steamdb.info\/app\/960090\/\" data-type=\"link\" data-id=\"https:\/\/steamdb.info\/app\/960090\/\">SteamDB page<\/a>, <a href=\"https:\/\/app.sensortower.com\/vgi\/game\/bloons-td-6\" data-type=\"link\" data-id=\"https:\/\/app.sensortower.com\/vgi\/game\/bloons-td-6\">Video Game Insights<\/a>, <a href=\"https:\/\/gamesensor.info\/steam\" data-type=\"link\" data-id=\"https:\/\/gamesensor.info\/steam\">Game Sensor<\/a>, <a href=\"https:\/\/playtracker.net\/insight\/game\/253\" data-type=\"link\" data-id=\"https:\/\/playtracker.net\/insight\/game\/253\">Play Tracker<\/a> websites to gain each reference of stats in my table and calculated through review multiplying for games that did not show their number of sales made, the method of estimating the number of copies sold which is multiplying the number of public reviews by a factor of ~50 then multiplying it through the game&#8217;s overall price.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However for the successful Indie titles games like Rogue Tower and 20 Minutes Till Dawn have shared their actual sales numbers on <a href=\"https:\/\/www.reddit.com\/r\/gamedev\/\" data-type=\"link\" data-id=\"https:\/\/www.reddit.com\/r\/gamedev\/\">r\/gamedev<\/a>, which I managed to use and create a very rough average.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/sites.wsagames.com\/gp2n23-yr3\/2025\/12\/25\/project-proposal\/\">Project Proposal<\/a><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Audience Tower Defence and Retro-Aesthetic fans (12\u201335). Those who enjoy the gameplay of TD games like Dungeon Defenders, fans of Indie titles like&#8216; Death Crown&#8217; simpler and the pixel-grit of Dead Ahead: Zombie Warfare and bright neo colours seen Wolf Among Us and Killer Frequency. Inclusive gameplay through the Plug Ins option in the menu [&hellip;]<\/p>\n","protected":false},"author":21,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4003","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/wp-json\/wp\/v2\/posts\/4003","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/wp-json\/wp\/v2\/comments?post=4003"}],"version-history":[{"count":30,"href":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/wp-json\/wp\/v2\/posts\/4003\/revisions"}],"predecessor-version":[{"id":4604,"href":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/wp-json\/wp\/v2\/posts\/4003\/revisions\/4604"}],"wp:attachment":[{"href":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/wp-json\/wp\/v2\/media?parent=4003"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/wp-json\/wp\/v2\/categories?post=4003"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sites.wsagames.com\/gp2n23-yr3\/wp-json\/wp\/v2\/tags?post=4003"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}